YARAH, Unfolded

About YARAH XOXO

YARAH offers timeless, fashion-forward pieces curated to empower women to feel confident, feminine, and inspired in what they wear. Each collection is thoughtfully selected to bring effortless elegance to your everyday wardrobe. We believe fashion is a powerful form of self-expression and that every woman deserves to feel her absolute best in what she wears.

The Owner

Hi, I’m Kiyara founder of YARAH XOXO. My love for fashion started right here in Detroit, where I spent my childhood sketching outfits and imagining the kind of woman I wanted to become. Even back then, I believed style was more than just what you wore, it was how you showed up in the world.

After years of working in the fashion industry in both Los Angeles and New York across showrooms, public relations, and luxury retail. I realized what truly mattered to me: not just trends, but timeless style. I started YARAH because I believe every woman deserves pieces that make her feel confident, feminine, and powerful. Pieces she can wear again and again and still feel like her best self.

YARAH is built on the belief that quality always comes before quantity. Every piece is intentionally chosen with longevity in mind, styles that you won’t toss out next season, but keep in your closet for years to come. Whether you’re headed to brunch, a meeting, or a night out, YARAH is here to help you feel polished, elevated, and you.

This isn’t just about clothes. It’s about embracing your femininity, owning your confidence, and showing up as the woman you’ve always been becoming.

xoxo,

Kiyara

The vision for YARAH XOXO

We’re just getting started. With plans to expand to pop-up shops and a future storefront, we can’t wait to continue to share our vision of accessible luxury with more women. Stay tuned